Head of Performance Marketing

Opis Stanowiska

We're seeking a Head of Performance for a renowned omnichannel retailer, known for its strong brand loyalty and customer satisfaction.

The successful candidate will collaborate closely with the Marketing Director and a member of the Executive Board.

Job description:

• Develop and execute a comprehensive performance marketing strategy aligned with overall business objectives
• Oversee the planning, execution, and optimization of paid advertising campaigns across various channels channels, including SEM, SEO, Paid Social Media, Programmatic, Affiliation and WoMM
• Manage and optimize marketing budgets to maximize ROI and achieve revenue goals
• Build, lead, and mentor a high-performing team of performance marketing professionals
• Utilize data analytics tools to measure, analyze, and optimize marketing performance
• Work closely with other departments, such as marketing, product and sales, to ensure alignment and synergy

Expectations:

• Proven experience in performance marketing, with a strong track record of driving results for big or mid-size e-commerce/retail companies
• In-depth knowledge of digital marketing channels, including paid search, social media advertising, email marketing, and affiliate marketing
• Budget management of approximately 25 million PLN
• Proven ability to leverage analytics tools like Google Analytics to make data-driven decision
• Strong leadership and team management skills (up to 7-10 people)
• Excellent communication and interpersonal skills
• Fluent in Polish with a communicative command of English (nice to have)

Offer:

• Join a team of passionate professionals who are at the top of their game! The company’s culture is built on collaboration and innovation
• Have a direct impact on our business and work on projects that matter
• Stay ahead of the curve with the latest tools and technologies
• Be challenged to think creatively and contribute to groundbreaking initiatives

Branża

Sprzedaż detaliczna - ogólna

Kod referencyjny

27019

Konsultant

Iwanicz Anna, Ofertą zarządza nasz consultant

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